Work Diesel — A Hundred Lovers
Equal parts music video, fashion catalogue and social lookbook.
The Work
FWA Site Of The Day
01
interface - find out more about the the dancers / actors / stupid people
interface - clicking to find out about the products
interface - clicking to find out about the products
film stills
film stills
film stills
film stills
The Thinking
A 3:30 interactive film composed of thousands of individual edits, “A Hundred Lovers” blurs the line between music promo and interactive catalogue. At any point during the ilm, viewers can mouse over the video to pause the action and see information about every piece of clothing featured as well as information on the volunteers who took part.